Why should I move my website from Wix to a custom build?

You should move from Wix to a custom build when the platform's limitations hinder your business growth. Custom websites offer superior SEO, faster speeds, total design flexibility, and complete ownership of your data. This is a strategic investment in scalability, allowing you to integrate any tool or feature you need as your Australian business expands, free from platform restrictions.

Can I keep my SEO ranking when moving from Wix?

Yes, you can absolutely keep and improve your SEO ranking when moving from Wix if the migration is handled correctly. The key is implementing a comprehensive 301 redirect map, which tells Google your pages have moved permanently. This passes authority from your old Wix URLs to your new custom site URLs, preserving your hard-earned rankings and ensuring a seamless transition for search engines and users.

What is the hardest part of migrating away from Wix?

The hardest part of migrating from Wix is that it's a closed system with no simple export function. This means your content, pages, and design elements often need to be manually recreated on the new platform. This process can be time-consuming, which highlights the importance of having a clear content transfer strategy before you start the development of your new custom website.

How much does it cost to migrate from Wix in Australia?

The cost to migrate from Wix to a custom website in Australia typically ranges from $5,000 to over $20,000 AUD. The final price depends on your site's complexity, the amount of content to be moved, and any special functions like e-commerce or custom integrations. A simple brochure site will be at the lower end, while a complex build will be at the higher end.

Is WordPress a good alternative to Wix for a custom site?

Yes, a self-hosted WordPress site is an excellent alternative to Wix for a custom build. It offers limitless flexibility for design and functionality through themes and plugins, giving you full ownership of your data. Unlike Wix, WordPress is highly scalable and is favoured by search engines for its strong SEO fundamentals, making it a perfect foundation for a growing Australian business that needs long-term control.

How do I move my Wix site to a custom website in Australia?

Start by auditing your Wix pages, exporting content where possible, and rebuilding the site in your new platform with the same page structure and key URLs. Keep the old Wix site live until the new one is ready, then connect the domain and test everything before launch, mate.

Should I keep Wix live while my new site is being built?

Yes, absolutely. Keeping the Wix site live during the build reduces downtime and provides a fallback if anything goes pear-shaped. Once the new site is finished and checked, you can move the domain across and switch off the old site.

What content can I export from Wix before migrating?

You can usually export core content like blog posts, pages, files, and media. However, don't expect every Wix feature to transfer automatically. You'll likely need to recreate some layouts, apps, and design elements in your new custom build.

How do I make sure old Wix links do not break after the move?

Map every old URL to its new equivalent and set up 301 redirects for any pages that change addresses. Also, double-check internal links, menus, and any external links to ensure visitors and search engines reach the correct pages.

What should I check before launching a redesigned website?

Test the site thoroughly on mobile and desktop, and check all forms, buttons, menus, tracking, and page speed. Confirm the domain points to the right site. Run through every key page to catch errors before your customers do.

When is it worth moving from Wix to a custom website?

It's usually worth moving once you need more control over design, integrations, content structure, or long-term scalability than a template builder can give you. If the site is limiting growth, a custom build can better support future changes.