Multi-Trade Websites

Multi-Trade & Trades Group Website Design in Australia

One business, five trades — and a single "Services" page won't rank for any of them. We build multi-trade and trades-group sites where every trade gets its own SEO-optimised page, every suburb gets visibility, and every call gets tracked back to the source. Built for property maintenance, building services and combined-trade businesses across Australia.

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5.0

Google Rating

ASAP

Turnaround

100+

Websites Built

10+ Yrs

Experience

Trusted by Local Businesses

One Website, Every Trade You Offer, Every Suburb You Cover

10+

Years

100+

Sites Built

ASAP

Turnaround

Multi-trade website design solves a problem most generalist tradies and property maintenance businesses don't even realise they have: a single combined "Services" page that lists plumbing, electrical, carpentry, painting and tiling cannibalises every individual trade's chance of ranking. The plumber across town with a dedicated plumbing page beats you. The electrician with a dedicated electrical page beats you. And so on for every trade you offer.

We build for property maintenance businesses, strata maintenance contractors, building services groups, handyman businesses with multiple specialists, trades groups with shared back-office, insurance repair specialists, real-estate maintenance contractors and combined home-services brands. Every build ships with dedicated per-trade pages, suburb-level service pages where demand exists, call-tracking-ready phone numbers, proper LocalBusiness + Service schema and fast Core Web Vitals.

Pairs naturally with our service area business websites, tradie website design and local SEO service. Subscription tiers from $599–$799/yr; large groups with 5+ trades or call-centre routing quoted ASAP.

What a Modern Multi-Trade Website Has To Do

Per-trade SEO, suburb visibility, call tracking and trust signals — all on one site.

Dedicated page per trade — plumbing, electrical, carpentry, painting, tiling, roofing, landscaping

Per-suburb pages for each trade where demand exists (programmatic where it makes sense)

Call-tracking-ready phone numbers (CallRail / WhatConverts / Ringba friendly)

Licence and insurance display per trade (QBCC, NSW Fair Trading, VBA, etc.)

Real before-and-after galleries per trade, not generic stock photos

Fast Core Web Vitals — 95+ Lighthouse on mobile, where the after-hours call happens

What's Inside a Multi-Trade Website Build

Designed around the customer journey — Google search, click, call, job booked.

Dedicated Page Per Trade

One SEO-optimised page per trade you offer — plumbing, electrical, carpentry, painting, tiling, roofing, gutters, landscaping, fencing, decking, locksmithing, HVAC. Each page targets its own keyword cluster ("[trade] [suburb]"), with its own service breakdown, FAQ, gallery and call-to-action — instead of being one bullet on a combined services list.

Per-Suburb Pages Where Demand Exists

For trades and suburbs with proven search volume (e.g. "emergency plumber Brisbane", "electrician Gold Coast"), we generate dedicated landing pages with localised copy and proper LocalBusiness schema. Programmatic where it scales, hand-written where the suburb deserves it — never thin doorway pages Google penalises.

Call-Tracking Ready

Phone numbers wired up so you can plug in CallRail, WhatConverts, Ringba or your preferred call-tracking system — and see exactly which trade page and which suburb page each call came from. Critical for knowing where to spend on Google Ads and where the organic SEO investment is paying back.

Licence & Insurance Per Trade

Each trade page surfaces the relevant licence (QBCC number for QLD building work, NSW Fair Trading licence, VBA registration, electrical contractor number) and insurance status. Critical trust signal for customers, critical compliance step before quoting in regulated states.

Local SEO Across Every Trade

Proper LocalBusiness + Service schema per trade, Google Business Profile alignment, review integration, and a sitemap that Google can crawl in one pass. Pairs with our <a href='/local-seo-australia' class='text-primary hover:underline'>local SEO service</a> for ongoing rankings work across every trade and suburb.

Built for After-Hours Calls

95+ Core Web Vitals on mobile — because emergency callouts happen at 9pm on a Sunday, and a slow homepage costs you the job. Tap-to-call surfaced above the fold, emergency response messaging where it fits the trade, and trust signals (real photos, named technicians) within the first scroll.

Our Services

Web Design & Marketing Services for Multi-Trade Websites

Everything multi-trade websites need to launch, grow and rank online — designed, built and managed in-house.

Custom Web Design

Hand-coded, conversion-focused multi-trade websites websites built to win local searches and turn visitors into enquiries.

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E-Commerce Stores

100% custom online stores for multi-trade websites who want full control over design, performance and data — no Shopify, no Woo.

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Web Apps & Booking Systems

Custom client portals, booking systems and dashboards built around the way multi-trade websites actually work.

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SEO Services

Rank locally on Google with on-page, technical and local SEO tuned for multi-trade websites.

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Google Ads Management

Get on Google's first page today with high-converting Search, Performance Max and Call/Lead-Form ads for multi-trade websites.

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Multi-Trade Businesses We Build For

Property maintenance, building services, strata and combined-trade groups.

Property Maintenance BusinessesStrata Maintenance ContractorsBuilding Services GroupsHandyman BusinessesTrades Groups (Shared Back-Office)Insurance Repair SpecialistsReal Estate Maintenance ContractorsCombined Home Services BrandsMake-Good SpecialistsEnd-of-Lease Trades GroupsCommercial Maintenance ContractorsBody Corporate SpecialistsMulti-Trade Renovation GroupsStorm & Flood Damage SpecialistsAfter-Hours Emergency TradesAged Care MaintenanceChildcare Compliance TradesCommercial Property Services

Why a Single "Services" Page Loses Jobs to Specialists

Most Australian multi-trade and property maintenance sites still ship a single "Services" page listing every trade as a bullet point. Google reads that page as "mildly relevant to everything, strongly relevant to nothing". So the dedicated plumber two suburbs over with a real plumbing page outranks you. The dedicated electrician with a real electrical page outranks you. Every trade you offer loses jobs to a specialist because your own site is competing with itself.

A custom multi-trade build raises the bar: dedicated per-trade pages that compete properly against specialists, per-suburb pages where demand exists, call tracking wired in, licence display per trade, and 95+ Core Web Vitals on mobile. 10+ years of building lead-generation sites for Australian SMEs — including tradies and multi-trade property maintenance groups — means we know which suburbs deserve dedicated pages, which trades cluster cleanly, and where call tracking actually changes spend decisions.

Book a free scoping call and we'll audit your current site for trade-page cannibalisation, suburb gaps and call-tracking opportunities — then quote the rebuild.

What's Included

Every Site Ships With

100% custom React build
No WordPress, no page builders, no bloat.
Local SEO foundations
Schema, suburb pages and Google Business alignment.
Mobile-first & blazing fast
Core Web Vitals tuned for conversion.

Frequently Asked Questions

Will you build a dedicated page for every trade we offer?

Yes — that's the entire point of a multi-trade build. One SEO-optimised page per trade you actually deliver: plumbing, electrical, carpentry, painting, tiling, roofing, landscaping, whatever the mix is. Each page targets its own keyword cluster and gets its own gallery, FAQs and licence display. A single combined "Services" page cannibalises rankings across every trade.

How do you handle per-suburb pages without thin content?

We only generate per-suburb pages where there's proven search volume and meaningful localisation (genuine service notes, suburb-specific case studies, drive-time / fee-zone info). Pure programmatic doorway pages with [SUBURB] swapped into the same template get penalised by Google — we don't ship those. Where suburb pages do make sense, we pair them with proper LocalBusiness schema.

Can you wire up call tracking?

Yes — phone numbers are built to plug into CallRail, WhatConverts, Ringba or any major call-tracking platform, so you can see exactly which trade page and which suburb each call came from. Critical for knowing whether the SEO and Ads spend on the "plumber Brisbane" page is actually producing jobs.

How much does a multi-trade website cost?

Subscription multi-trade builds start at $599/yr for 3–5 trades with their own pages and basic suburb coverage. $799/yr covers 5–10 trades with deeper suburb coverage, call tracking and review integration. Custom large-group builds with 10+ trades, programmatic suburb pages and call-centre routing sit between $4K–$15K one-off, quoted on scope.

Can you display different licences for different trades?

Yes — QBCC licence numbers for QLD building work, NSW Fair Trading licences, VBA registration, electrical contractor numbers and any other trade-specific licences are surfaced on the relevant trade page. Critical trust signal for customers and a compliance step you can't skip in regulated states.

Do you handle trades groups with multiple ABNs or technicians?

Yes — combined-brand trades groups, networks running multiple ABNs under one customer-facing brand, and businesses with named specialists per trade are all common builds. Each technician or contractor can get a profile, each trade gets its own page, and the brand stays consistent across the lot. Pairs with our <a href='/multi-location-website-australia' class='text-primary hover:underline'>multi-location website service</a> for groups operating across multiple cities.

Explore our recent work, browse other industries we serve, or build your website online with our guided wizard.

Ready for a Multi-Trade Website That Wins Every Trade?

Free site audit, fixed-price quote, build kicked off ASAP.

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